Ulster Life Talks to: Jennifer Taylor from Richmond Shopping Centre

by • November 23, 2015 • BusinessComments (0)2603

Richmond Shopping Centre | Jennifer Taylor

Jennifer Taylor is Marketing Manager of The Richmond Centre Derry, Northern Ireland


028 71 260 525


Tell us about how you ended up where you are today?

From leaving school I went straight to university and studied at the University of the West of Scotland for a degree in Marketing with Event Management, achieving an Honours degree. 8 years ago I moved to Northern Ireland with my now husband, and have one little boy who is our world. Since graduating I have worked in a number of industries including, hospitality, IT, business support and now retail. Working with the Richmond Centre has been the most rewarding job to date, giving me job satisfaction and a varied workload that keeps me excited and challenged on a daily basis.


Is there a typical day and if so what might that look like?

My day is anything but typical, it differs from day to day. One moment I could be updating Facebook, the next I could be organising an event like face painting or Santa’s arrival, to visually merchandising an empty store, updating a website, writing press releases or designing marketing collateral.


What do you enjoy most about working in Marketing?

I love the variation of this industry, every day is different, with new challenges, new people to meet. Retail and marketing are every changing with trends and technology, every day you are learning and gaining new experiences.


What advice would you give someone wanting to get into the marketing/retail industry?

Experience is key. Having qualifications is important, but the practical work is equally important, so try and get as much experience as you can, whether it be from volunteering, charity work, or internships. There is a lot to be learnt from academic books, but actually doing the job reaps additional rewards.


What would you do if you won the lottery?

I would sell up and move to a tropical island, where it is always sunny. I’d have my own pool, and probably give a bit to charity and pay off all my families’ debt and invest a good bit for my son’s future. I also would spend all my time writing, as I am currently half way through my first novel.


Favourite Restaurant?

You can’t beat a cheeky little Nando’s.



Rose wine.


Holiday Destination?

I love going home to Scotland, hearing the accent and seeing all my family. But I am a sun worshiper, so anywhere there is sunshine and a pool I’m happy.


3 famous dinner guests?

Jared Leto. Henry Cavill and Charlie Hunnam.


Describe yourself in 3 words?

Ambitious, Honest, Creative.



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