Peter Mark, one of Northern Ireland’s best known and longest established hairdressing groups, introduced their ‘Masters of Hair’ specialists to VIP guests at an exclusive event at the company’s flagship Belfast salon on Arthur Street. Showcasing the talent and expertise of Peter Mark stylists, the company has used their experience within the industry to choose leading hairdressers within the Peter Mark group who excel in the areas of Style, Colour, Cutting and Trend. These ‘Masters of Hair’ will front the brand’s new marketing campaign, while inspiring a new era of hairstyling excellence across Northern Ireland.
Peter O’Rourke, Chief Executive of Peter Mark, said: “We are delighted to introduce our ‘Masters of Hair’ campaign to clients across Northern Ireland. At Peter Mark we pride ourselves in pushing the boundaries creatively and leading the way in all things hair. We have always invested in educating and training all our staff to the highest level, which is at the core of our brand’s success. However, we now want to introduce clients to our specialist leaders in their respective areas. Working in consultation with our clients, our ‘Masters of Hair’ will offer expert advice to meet their needs, while creating fashion forward hair care solutions for the upcoming season.”
More information about Peter Mark and their salons is available at www.petermark.ie