The Publicity Association of Northern Ireland (PANI) kicked off its exciting calendar of events for 2014 last month with a sell-out breakfast seminar entitled ‘Radio: Live and Kicking’. The event presented an opportunity for the large number of industry experts in attendance to network, as well as listen to Michael Tull, Insight Manager from the Radio Advertising Bureau (RAB), who discussed the continued scale and influence of radio and why it remains relevant for advertisers in today’s media landscape.
Chair of PANI Cathy Martin said: “After a highly successful calendar of business events in 2013, ‘Radio: Live and Kicking’ got 2014 off to a great start. Our events continue to grow from strength as the organisation continues to showcase the exciting developments in the media landscape, in the spirit of sharing knowledge and experiences from all the media involved in the association.This Radio Business event from the prestigious RAB trade body, showcased the growth of the medium and exciting developments on the horizon.”
For more information on future events or becoming a member of PANI please visit www.panionline.com
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